1) Credibility and Authenticity
It’s hard to trust a business without a website. It comes off as shady and unprofessional. Having a website shows that your business is legitimate and inspires your audience to do business with you. More than 50% of mobile users find new businesses via their smartphones. It will hurt your reputation and credibility to not have a website.
2) Competition
Those with professional websites dominate the market. By not having a website, you are allowing your competitors to steal your business. A professional web designer will research your competition and benefit from their weaknesses. A website is the best tool for standing out in a crowd and showing your authenticity. Tell your audience what you have that your competition doesn’t. If you don’t have a website, your customers will most likely turn to someone who does.
3) Cost-effective marketing
Not only does a website allow you to advertise your products and services without the hassle of traditional and ongoing marketing, but it also allows you to advertise who you are and the value you bring. Especially if you incorporate Search Engine Optimization, your website will be the best marketing tool on your belt.
A website is a one-time, long-lasting marketing solution. Plus, it’s a legitimate business expense and a tax write-off.
4) A website stays open 24/7
Your audience can view your services and contact you through your website at any time, from anywhere. Your website works for you non-stop, making your business easily accessible 24/7, 365 days a year, and answers all of the basic questions your targeted audience might have. It makes your point and communicates your services clearly, saving you valuable time in emails and phone calls.
5) Passive Income
Going off the previous point, investing in a website is like hiring a hard-working salesperson that functions 100% of the time, allowing you to pull in business in your sleep. If you want to start earning passive income, it’s time to invest in a professional website.
6) Showcase your services and skills
First impressions count! Showcase your expertise, highlight your skills, and let your audience know what makes you unique! A website gives you the opportunity to show off your reviews, and testimonials, proving the value of your business and the impact it makes. If you offer 24/7 customer service for your products, highlighting this strength on the landing page of your website is going to get you a lot more customers than your competitor
7) Market expansion
A website gives your business the potential to expand on a global level and reach anyone in the world. It will take your business and reputation beyond the walls of your hometown, providing endless opportunities for new customers.
8) Creative Freedom
A website gives you endless room for creative freedom. Having a website makes your business limitless while providing an anchor for you to work from.
All that is fine, but does it actually work?
Don’t take our word for it. Look at the data! Websites are so effective that numerous firms who already have one, often spend efforts on redesigning them to boost their sales. And with exquisite results (provided your web design company is stellar – more on that later):
The chart above shows revenue/lead conversion increase from anywhere between 12 to 68% [1][2][3]
The key idea behind these successes was a carefully curated content presentation and marketing strategy using elegant web design. To do this, you need a firm with a creative bent of mind, and one which is actually invested in your products and services. This is why, at DigiRev, we only accept clients whose mission and core philosophy resonate with us. We are not there to give you a website in exchange for your money – there are plenty of designers out there who can do that. Our goal is to partake in your journey of growth and revel in your success. We don’t just create elegant designs with seamless user experience – we crucially examine the message that your website conveys, and how your customers would respond to the way we curate your website.
If you are ready to make this world a better place and want someone to carry your torch in the digital world, DigiRev is here for you.